Tuesday, 28 January 2014

Personal Branding// First Examples

1)


Here I have taken the portrait route and overall the outcome is very clean and legible. It doesn't say much though. I hope you understand what I mean by that but when looking at it, it seems very bland and unpredictable. Not so much unpredictable but it doesn't say I massive lot about who I am as a designer. I really want to make something striking but at the same time I want to make something simple. Finding the in between is something I will be able to work out hopefully during the time of this brief.

As you can quite clearly see this isn't a massive difference compared to last years business card but like I have already said I do want to keep the logo and simplicity.

The business card will be printed from instaprint in the end. However, I do want to mock some of my own up using stock I have found at college. I want to use a technique called triplexing. This consists of layering three types of stock on top of each other. In the end you are left with a sturdy finish that can visually look most striking.

2)


I like this example and I think this could be extended further. The back of the card is much more interesting and isn't bland compared to my first example.

The middle has been left blank so I can write in my own hand writing to my client or whoever I have given my card to. This will make the tone of voice kind and welcoming if they decide to contact me again. I'm not sure about the lines I have put in to make this space more obvoius this coiuld probably look better.

3) 


In this example I have centralised all the information at the bottom to suit the rest of the design. I am going to leave this for now as I want to get some feedback from my peers. I do however want to get on with the rest of my self branding which includes the promotional pack and website etc.

Looking at my business card now I feel I am almost there with it. I am happy with the front but the back still isn't quite perfect. I just need to play around with some more stuff and see what happens. Black and white I think is the way forward with my self branding. I really want to use colour but can't seem to find colours that suit me a a designer. Realistically I would love very vibrant colours but I'm worried this could give a false message. White gives the idea of starting fresh. A designer that can gain input in any situation.


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